Nigerian legendary rapper, Reminisce has expressed the view that financial investment has taken over the essence of quality music in the criteria for a hit song.
During his appearance on the ‘I Said What I Said’ podcast, he remarked that contemporary hit songs are often reliant on substantial budgets rather than the intrinsic quality of the music itself.
He said, “The game has now changed to another phase. The phase where you now have to spend money to get hits.
“Money now produces hits not music anymore. That’s the phase we are in now. Whatever song you see [popping], go ask what the marketing budget was. That’s what determines how big a song is. It’s no longer just music anymore.”