Global online marketplace Amazon is targeting five billion U.S. dollars worth of exports from Indian companies in the current year.
Manish Tiwary, Amazon India’s country manager said in a statement that Indian exporters using the Amazon marketplace had exported three billion U.S. dollars worth of goods to 200 countries and regions.
Tiwary was speaking at the inaugural session of the two-day retail summit organised by Mapic India, which was held after a two-year gap following the outbreak of the COVID-19 pandemic.
“The pandemic has accelerated the online biz by a decade and it continues to accelerate as consumers in smaller towns of India also have similar aspirations to buy products as a metro city,” Tiwary said.
Speaking at the summit, Rajat Wahi, a partner at consulting firm, Deloitte India said, “India’s consumption journey has become non-linear after being disrupted due to technology using artificial intelligence.
Wahi said that other factors like machine learning, data analytics and other cognitive technologies to provide engagements also disrupted the journey.
He said driven by COVID-19 lockdowns, Indian retailers were increasingly adopting tech-based strategy including vernacular commerce and social commerce coupled with omnichannel payment system to reach out to customers (NAN)